Privacy Policy

At ActiveEdge Sports Technologies, protecting your privacy is a priority. This policy explains how we collect, use, and safeguard your personal data through our online platform and related services.

Information We Collect

We collect personal and technical data necessary to provide and improve our sports technology solutions, including sports analytics software, wearable performance trackers, and event management tools.

• Personal identification information (name, contact details, physical address)
• Usage data from our software and devices (performance metrics, event participation)
• Device information and technical identifiers
• Communication records related to customer support and training solutions

How We Use Your Information

We use your data to deliver, maintain, and enhance our products and services, comply with legal obligations, and communicate effectively with you.

• To provide and personalise sports technology solutions and training
• To analyse usage patterns for software and wearable devices improving user experience
• To process event registrations and manage event-related activities
• To ensure security and prevent fraud

Legal Basis for Processing

We process your personal data in accordance with applicable laws, including the GDPR. Our legal bases include your consent, performance of a contract, compliance with legal obligations, and legitimate interests related to improving our services and protecting the platform.

Data Sharing and Disclosure

We do not sell your personal data. We may share your information with trusted third-party service providers that assist us in delivering our services, subject to strict confidentiality agreements.

• Technology partners supporting our software and analytics platforms
• Delivery and logistics providers for custom equipment
• Legal and regulatory authorities as required by law

Data Security

We implement industry-standard physical, technical, and administrative safeguards to protect your personal data from unauthorized access, disclosure, or destruction.

Your Rights Under GDPR

You have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Restrict or object to processing where permitted
• Request data portability
• Withdraw consent at any time without affecting prior processing

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described and to comply with legal obligations.

International Transfers

Where personal data is transferred outside of Australia or the European Economic Area, we ensure appropriate safeguards are in place as required by law.

Contact Information

For questions regarding this privacy policy or to exercise your data protection rights, please contact:

By continuing to use this service, you acknowledge and consent to the practices described in this privacy policy.